President
Mexican Pharmaceutical Institute
Co-founder and President of the Pharmaceutical Institute (INEFAM: LATAM®), since 2006.
He graduated Master in Business Administration (MBA) from Tulane University in 2006. His experience in the pharmaceutical industry began at Eli Lilly México, when he was in charge of various strategic marketing and project management positions from 1999 to 2005. Previously, he had been an alternate deputy of the Local Congress of Nuevo León at the age of 23, which led him to know in depth the law and procurement processes and the entire legal framework related to the right to health.
To date, he continues to be an advisor to the Health, Anti-Corruption and Transparency Commissions, both for Deputies and Senators, in pro-bono activity, as he aspires for the health system to resume the path that has been abandoned during the current federal administration in México.
José Carlos is a keynote speaker at various international congresses, and has given more than 100 conferences, highlighting his extensive command of several languages. Of the main conferences he has given, his participation in the Open Parliament of the Chamber of Deputies stands out, on July 27, 2020, with the presentation "Comparative Active Transparency 2018 versus 2019 - Results of Submitting 10,000 Transparency requests per year", as well as a plenary session on the biosimilars market in Mexico and LATAM at Harvard Medical School in October 2018, for over 500 attendees and delegates from different countries.
He is a member of the board of directors of SOHIN, one of the most promising companies in the healthcare provider sector.
His differentiating expertise lies in the understanding of field procedures and strategies, in medical units, developing complex strategies to increase average consumption and authorized consumption at the hospital, delegation, and national levels.
In his academic activity, he is the creator of the philosophy of "Inventory Based Medicine", where he justifies that the Physician in Mexican government institutions can only prescribe what he can (national formularies, included and authorized), and what there is on inventory (must be available at the pharmacy at the time of prescription), as well as "The 6 Jobs of the Government Sales Forces", as a way to differentiate and land the work of KAM's and KAE's. He has also innovated with his very peculiar technique of therapeutic substitution analysis by NFC.
His international experience extends to being a nomad who has lived in the CDMX, MTY, Puerto Rico, Bucharest and Sao Paulo, which has led him to have an extensive domain of 4 languages, although he assures that he can read in 6. He loves wines, he considers himself a wine connoisseur.